Monday, July 28, 2014

Rodd Rivers and the "Big Action Sound"!


I've always been fairly fascinated with the twists and turns of Rodd Keith's song-poem career, from Film City and its off-shoots to Preview and then MSR. What I'm going to offer up here is pure speculation, as I have absolutely no idea the truth of the matter, but I've noticed that with each change, Rodd changed his billing, from Rod Rogers at Film City to Rodd Keith at Preview and then, after a flurry of releases as Rodd Keith at MSR, back to the slightly different Rodd Rogers for his final releases at that label.

 What I wonder is: was this a contractual thing? Was he under contract to Film City, so to get around that, he had to go under a different name at Preview? And did Preview decide it owned the name "Rodd Keith", leading to the slightly changed earlier moniker? And if so, does that explain the further alteration seen on today's feature?

For this record clearly comes from Film City's production studio, based on the Chamberlin and the production sound, and if the stamp on the A-side is to be believed, is from a point in 1971 when Rodd had not been at Film City in quite some time, and was being billed as "Rodd Rogers" over at MSR.  Was he moonlighting at his old stomping grounds, unable to be billed under any of his preferred monikers?

Again, all speculation. If I'm totally off base, I'm sure someone is out there who knows better than I do. Whether you know or not, I'd be interested in other thoughts.

All that said, first up is a superb example of Rodd's abilities as a one man band, on the song "Any Way You Want It (clearly superior to the Journey song of the same title... although.... what isn't...). It comes complete with interactive vocals, Rodd answering Rodd and occasionally harmonizing with himself. All of this is heard over a nifty Chamberlin performance, featuring those soaring faux-choral oohs, an otherworldly sound that I just love. The song itself is no slouch, either - Rodd created a really nice, memorable melody.

Download: Rodd Rivers and the "Big Action Sound" - Any Way You Want It
Play:

On the flip side is the deceptively titled "Sing a Happy Song". A lesser song-poem composer might have ignored the lyric and attached a bouncy, peppy backing track. Rodd's song, on the other hand, is a more contemplative mid-tempo shuffle, appropriate to the lyric, which is about a man trying to overcome his heartbreak, after a romance has ended. Again, we have some nice harmony singing, too!

Download: Rodd Rivers and the "Big Action Sound" - Sing a Happy Song
Play:

2 comments:

Stu Shea said...

I'd assume that each company wanted its own 'identity' for its singers, but then all this history is lost and twisted, so we'll probably never know.

reservatory said...

The octave leaps of the synthetic angels at the beginning of Big Action Sound's Before I Go Out Like A Light are miracles of mankind. I'm always looking for another MOM, so many many thanks!